Many law firms come to us after being burned by a “budget-friendly” marketing agency that promised big results at a fraction of the price. In fact I often half joke that one of my primary roles is that of SEO Therapist to help law firm owners who have been burned to learn to trust and […]

If you’ve been shopping for an SEO agency for your law firm, chances are you’ve seen promises like: “We guarantee page one rankings!” “Guaranteed first-page results in 30 days!” “If we don’t rank you or deliver ROI, we’ll work for free.” “We have a special relationship with Google.” When I was leading the SEO/Marketing division […]

If your agency is running a Google Ads campaign for your law firm but you aren’t sure where your money is really going — you’re not alone. Many agencies send reports filled with clicks, impressions, and cost-per-click metrics but fail to answer the question that matters most: Are these ads actually helping you sign more […]