Have you ever wondered if anyone actually reads the stuff you write online? The harsh truth is – they’re probably not reading it word-for-word. With endless content competing for limited attention spans, most web visitors skim and scan rather than thoroughly read. Part of the problem is copywriters who don’t format their content to make […]
Personal injury law firms have always faced a daunting challenge — differentiating themselves from a sea of competitors all vying for the attention of potential clients. As a digital marketing agency specializing in the legal industry, we’ve seen this problem countless times. That’s why we’ve conducted an in-depth analysis of 100 personal injury law firm […]
Google Algorithm Leak: Actionable SEO Insights Google’s search algorithm has long been a mystery, shrouded in secrecy. SEO professionals and website owners have struggled for years to understand how Google ranks websites, relying on a patchwork of information from patents, white papers, and even statements from Google employees (which haven’t always been reliable). This lack […]
Internet search as we know is changing, and changing quickly. It’s different today than yesterday, and likely will be different next week, and next month.. Old-school search engines like Google have been the top dogs for a long time, with users displaying brand loyalty to a company that has reigned supreme in the internet kingdom. […]
At the recent Google I/O conference on May 14, Google doubled down on its commitment to Artificial Intelligence (AI) and its integration into search. The announcement of AI Overviews and Project Astra signals a significant shift in how users interact with Search Engine Results Pages (SERPs), presenting challenges and exciting opportunities for law firms. While […]
GA4 is not replacing Google Analytics yet, but it offers new options with cookieless tracking and the ability to track user journeys across websites, apps and more.
Dig deep into legal copywriting best practices with our Guide to Law Firm Copywriting. Learn the nuances that come with ABA & state bar requirements.
No one wants to think of their company as just another name on a search results page. That’s why whenever a company—whether they’re a small IT provider or a large national law firm—approaches us and asks for help, our first objective is to get curious. We want to know who they are and what they care about, and of course, who they want to work with.
Clutch has named us a global leader in digital marketing, including us in their list of the top 1000 agencies in the world.
JJS sought an agency with specialized experience in law firm marketing that could help them reduce their spend on pay-per-click advertising.
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